Volume 1, "New strategic management, political economy and leadership", transforms the Capstone, presenting a new Strategic Management that introduces unity, simplicity, and clarity of ideas: on one page, we can visualize the recommended strategies of an organization (marketing, operations, human resources, organizations, international, etc.).

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It incorporates McKinsey's economic value creation metrics and links them to intellectual capital (human, social, renewal, and process capital), which is crucial for the knowledge economy. It analyzes the 120 largest US companies.

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It relies on the mathematical modeling of Industrial Economics, reinforcing strong critical thinking.

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It links strategic management to political economy and leadership, building critical and interdisciplinary thinking, which are the key competencies of successful managers.